Project Details

Challenge
Known for their bold, vibrant patterns, Lilly Pulitzer needed a way to extend their iconic branding directly onto an ordinary exterior brick storefront. Standard vinyl won't adhere to rough, textured brick, requiring a specialized graphic solution engineered for tough exterior surfaces.

Approach
Leveraging advanced 3M film technology, our team surveyed the site and collaborated directly with Lilly’s design team to perfect the artwork scaling. Using heat-assisted "burn-in" installation techniques, our certified installers applied the film directly into the grooves and texture of the brick facade.

Results

  • Specialty Surface Bonding: Seamlessly adhered high-durability graphics to textured exterior brick using specialized 3M film.
  • Flawless Brand Rendering: Extended Lilly Pulitzer's signature patterns outdoors with sharp color and exact print alignment.
  • Turnkey Execution: Handled the entire process end-to-end, from site survey and design proofing to final expert installation.
Conclusion
By mastering specialized material applications, we transformed a plain brick wall into a vibrant, brand-defining storefront feature that turns heads before customers even step inside.

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